Daring Made
Tired of the same old cookie-cutter business advice that keeps you stuck? It’s time to shift the narrative. I’m Sasha Fedunchak—former corporate exec, serial founder, mom of two, and your host here at Daring Made. Every week, we throw out the rulebook and dive deep into what it really takes to build a magnetic brand and a thriving business. From bold marketing strategies and influence psychology to mindset mastery and the real stories behind motherhood and entrepreneurship—this is where ambition meets action. No fluff, just daring ideas and the real talk you crave.
Daring Made
Building Community, Motherhood & Sunless Solutions with Steph Taylor Rios
In this Daring Made episode, Sasha welcomes celebrity spray tan artist, Steph Taylor Rios. Steph is a Southern California celebrity spray tan artist with over 12+ years in the industry. She has built her sunless empire while being a wife to a touring musician, mother to twins, and a corporate marketing guru.
Steph discusses her journey from being an actor to running successful ventures such as Bronzed Ambition and the newly launched Alt Sun. She shares her experiences navigating business expansion, the struggles she faced becoming a mother of twins, and her victory over postpartum depression. Steph goes into great detail about the progression of the sunless industry, its inclusivity, and the need for proper education on aspects like skin types. She passionately emphasizes the importance of community building and authenticity for entrepreneurs.
Connect with Steph:
On Instagram: @lovestephtaylor
Check out @altsun
Listen to her podcast: Glow TF Up
What You'll Hear:
02:43 The Evolution of the Sunless Industry
04:05 The Importance of Inclusivity and Community in the Sunless Industry
05:36 Steph's Personal Experience and Perspective on Tanning 1
0:18 The Journey of Bronze Ambition and the Impact of Motherhood
14:50 The Importance of Hiring and Delegating in Business
21:04 Navigating Postpartum Depression and Career Ambitions
25:09 The Transformation of Becoming a Mother and an Entrepreneur
28:25 The Birth of Alt Sun: A New Vision
38:40 The Importance of Community in Entrepreneurship
Connect with Sasha:
- Hang out with Sasha: @sashafedunchak
- Work with Sasha: daringhaus.com
