Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship
Welcome to Smart Mouth, the podcast for bold thinkers with bite.
Hosted by Sasha Fedunchak, brand strategist, creative director, serial founder and unapologetic smartmouth, this show goes deep into the psychology, strategy, and storytelling behind the world’s most irresistible brands.
Every week, we break down the moves, mistakes, and mechanics of businesses you know through sharp analysis, real-world case studies, and the kind of honest conversation the internet is usually too scared to have.
If you’re obsessed with branding, consumer psychology, influence, marketing, and the art of building a business people can’t stop talking about, you’re in the right place.
Big brains. Bigger opinions. Welcome to Smart Mouth.
Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship
Building Community, Motherhood & Sunless Solutions with Steph Taylor Rios
In this Daring Made episode, Sasha welcomes celebrity spray tan artist, Steph Taylor Rios. Steph is a Southern California celebrity spray tan artist with over 12+ years in the industry. She has built her sunless empire while being a wife to a touring musician, mother to twins, and a corporate marketing guru.
Steph discusses her journey from being an actor to running successful ventures such as Bronzed Ambition and the newly launched Alt Sun. She shares her experiences navigating business expansion, the struggles she faced becoming a mother of twins, and her victory over postpartum depression. Steph goes into great detail about the progression of the sunless industry, its inclusivity, and the need for proper education on aspects like skin types. She passionately emphasizes the importance of community building and authenticity for entrepreneurs.
Connect with Steph:
On Instagram: @lovestephtaylor
Check out @altsun
Listen to her podcast: Glow TF Up
What You'll Hear:
02:43 The Evolution of the Sunless Industry
04:05 The Importance of Inclusivity and Community in the Sunless Industry
05:36 Steph's Personal Experience and Perspective on Tanning 1
0:18 The Journey of Bronze Ambition and the Impact of Motherhood
14:50 The Importance of Hiring and Delegating in Business
21:04 Navigating Postpartum Depression and Career Ambitions
25:09 The Transformation of Becoming a Mother and an Entrepreneur
28:25 The Birth of Alt Sun: A New Vision
38:40 The Importance of Community in Entrepreneurship
Free Resources:
- Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner.
- Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products.
- Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com
