Daring Made
Tired of the same old cookie-cutter business advice that keeps you stuck? It’s time to shift the narrative. I’m Sasha Fedunchak—former corporate exec, serial founder, mom of two, and your host here at Daring Made. Every week, we throw out the rulebook and dive deep into what it really takes to build a magnetic brand and a thriving business. From bold marketing strategies and influence psychology to mindset mastery and the real stories behind motherhood and entrepreneurship—this is where ambition meets action. No fluff, just daring ideas and the real talk you crave.
Daring Made
Social media burnout? Grow your business with Profitable Engagement instead.
In this episode, I talk about my experience of leveraging the power of 'Profitable Engagement,' a unique social media strategy that focuses on authentic and genuine connection-building, versus getting burnt out and overwhelmed from the never ending "post more content" hamster wheel.
I've applied this strategy to my own businesses and our social media clients for 5 years. I talk about how it transformed my follower base into a community of brand believers, leading to better visibility and growth. The "secret" is in the power of building real human connections and creating relationships with customers, moving away from chasing algorithms on social media platforms.
Learn more about The Power of Profitable Engagement Masterclass here.
What you'll hear on the show:
00:42 The Importance of Taking Control of Your Business
02:44 The Story of Vacay Beauty
05:05 Introduction to Profitable Engagement
07:07 The Power of Building Genuine Connections
07:36 The Importance of Community in Branding
20:23 The Impact of Profitable Engagement on Business
21:41 How to Start with Profitable Engagement
Connect with Sasha:
- Hang out with Sasha: @sashafedunchak
- Work with Sasha: daringhaus.com