Daring Made
Tired of the same old cookie-cutter business advice that keeps you stuck? It’s time to shift the narrative. I’m Sasha Fedunchak—former corporate exec, serial founder, mom of two, and your host here at Daring Made. Every week, we throw out the rulebook and dive deep into what it really takes to build a magnetic brand and a thriving business. From bold marketing strategies and influence psychology to mindset mastery and the real stories behind motherhood and entrepreneurship—this is where ambition meets action. No fluff, just daring ideas and the real talk you crave.
Daring Made
Mistakes & lessons learned from our first Daring Haus launch (029)
This episode of Daring Made features Mike Farneti, CFO and head of business performance at Daring Haus, who returns to discuss with Sasha the lessons learned from the initial relaunch of their business.
Mike brings a wealth of experience from both the corporate finance world and as a small business owner. The conversation delves into the challenges and insights gained from trying to balance business growth with personal life, especially with young children and evolving personal goals.
Sasha and Mike candidly share the mistakes made during Daring Haus's initial launch, emphasizing the importance of being true to one's vision and ensuring that the business supports personal goals rather than becoming a burden. The relaunch focuses on simplifying their message to help entrepreneurs make their business work harder so they don't have to, aligning Daring Haus closer to the needs of its target clients.
This episode also explores the synergy of combining creative and financial expertise to support small business owners in meaningful ways.
What You’ll Hear:
00:58 The Journey of Daring Haus: From Mistakes to Lessons Learned
02:10 Relaunching Daring Haus: A New Direction and Vision
03:12 Real Talk: The Challenges and Triumphs of Entrepreneurship
07:28 Rebranding and Refocusing: The Evolution of Daring Haus
11:40 Embracing Authenticity: Aligning Business with Personal Goals
26:42 Looking Ahead: Future Plans and Masterclass Announcement
Check out our new branding and website: www.daringhaus.com
Sign up for the FREE Masterclass - 5 Ways to Boost Profit by 50% in 90 Days: https://sashafedunchak.myflodesk.com/udl7w7sklw
Connect with Sasha:
- Hang out with Sasha: @sashafedunchak
- Work with Sasha: daringhaus.com