Daring Made
Tired of the same old cookie-cutter business advice that keeps you stuck? It’s time to shift the narrative. I’m Sasha Fedunchak—former corporate exec, serial founder, mom of two, and your host here at Daring Made. Every week, we throw out the rulebook and dive deep into what it really takes to build a magnetic brand and a thriving business. From bold marketing strategies and influence psychology to mindset mastery and the real stories behind motherhood and entrepreneurship—this is where ambition meets action. No fluff, just daring ideas and the real talk you crave.
Daring Made
How To Become THE Magnetic Brand That Everyone Wants (Ep. 38)
Join our host as she returns from a summer filled with parenting adventures to bring you an exciting new focus on marketing, mindset, and motherhood. Dive deep into the world of influence with insights inspired by Robert Cialdini's work and learn about the principle of reciprocity—how small acts of giving can build trust and drive engagement. Whether through social media, email marketing, or real-life interactions, get actionable tips to make your brand magnetic. Plus, don't miss out on the new seven-day challenge designed to transform your business.
Get it FREE: Become THE Magnetic Brand That Everyone Wants: https://sashafedunchak.myflodesk.com/magnetic
00:00 Welcome Back! Life Updates and Podcast Changes
01:43 The Power of Influence in Marketing
03:56 Exciting New Resources and Freebies
05:27 The Seven-Day Challenge: Become a Magnetic Brand
10:27 Understanding Reciprocity: The First Principle of Influence
13:11 The Power of Giving Valuable Gifts
13:47 Examples of Free Expert Insights
15:57 Instagram Strategies for Reciprocity
17:41 Email Marketing and Reciprocity
21:28 In Real Life Reciprocity Tactics
Connect with Sasha:
- Hang out with Sasha: @sashafedunchak
- Work with Sasha: daringhaus.com
