Daring Made
Tired of the same old cookie-cutter business advice that keeps you stuck? It’s time to shift the narrative. I’m Sasha Fedunchak—former corporate exec, serial founder, mom of two, and your host here at Daring Made. Every week, we throw out the rulebook and dive deep into what it really takes to build a magnetic brand and a thriving business. From bold marketing strategies and influence psychology to mindset mastery and the real stories behind motherhood and entrepreneurship—this is where ambition meets action. No fluff, just daring ideas and the real talk you crave.
Daring Made
Pivoting with Passion: Emy Dyer’s Path to Multi-Brand Success (Ep. 39)
In this episode of the Daring Made show, we're joined by the unstoppable Emy Dyer, a multi-passionate entrepreneur, graphic and web designer, and owner of Emy Ave Boutique.
Emy takes us through her inspiring journey from feeling unfulfilled in the corporate world to thriving as a boutique owner and branding expert. Despite the demanding roles of wife and mom, she's mastered balancing business with creativity. Emy shares her transition from Etsy success to managing multiple ventures, offering valuable insights into her bold design style and authentic branding approach. Packed with entrepreneurial wisdom, this episode explores key topics like fashion's impact on identity, navigating client expectations, and the power of supportive communities.
Tune in to hear how Emy turned burnout into breakthrough and empowers women, especially moms and immigrants, through her high-quality, comfortable clothing line and innovative business strategies. Don't miss out on this empowering story of passion, perseverance, and practical advice for ambitious creatives.
Connect with Emy:
Emy’s Instagram: https://www.instagram.com/itsemydyer/
Shop Emy Ave: https://emyave.com/
Check out Emy’s site: https://emydyer.com/
00:29 Introducing Emy Dyer: A Multi-Passionate Mogul
02:14 Emy's Journey: From Corporate to Creative
04:56 Building a Unique Brand Identity
07:06 Balancing Creativity and Business
12:39 The Evolution of Emy Ave Boutique
17:04 Navigating the Fashion and Merch World
29:35 The Role of Intuition and Experience
31:34 The Birth of Dyer Ink
35:05 The Impact of Professional Guidance
45:29 Launching Merch 101
Get immediate access to my FREE 7-day challenge: Become THE Magnetic Brand That Everyone Wants, and learn how to apply the 7 principles of influence to your marketing for faster brand growth and more seamless sales. Click HERE to get started.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Work 1:1 with Sasha: sashafedunchak.com
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com
- Check out my media company, serving up anti-cliché, edgy, editorial photography and videos for female-founded brands hungry for attention, Powerhaus Media
