The Beauty of Influence | Brand & Marketing Strategy for Small Businesses
Welcome to The Beauty of Influence, the podcast where we explore how Influence Psychology shapes the best brands, the most effective marketing and the mindsets of inspiring founders.
I’m Sasha Fedunchak—business growth advisor, marketing expert, former beauty business owner, and your no-BS Slavic sister in growing your brand. After 15+ years in marketing and working with hundreds of businesses like yours, I know the ins and outs of building influence that lasts.
This show will help you make marketing intuitive, influence irresistible, and growth inevitable for your business. Expect mini masterclasses packed with actionable takeaways, juicy insights into mindset and leadership, and honest accounts from founders building their legacies.
The Beauty of Influence | Brand & Marketing Strategy for Small Businesses
A Vulnerable Update: Building a Legacy One Step at a Time (Pt 1)
In this episode of Daring Made, Sasha shares her journey and evolving business ventures on a reflective drive home from Philadelphia. She opens up about the challenges and transformations within her company, Daring Haus, and her new venture, Powerhaus Media.
Sasha discusses the importance of serving her community, balancing multiple business roles, and staying true to her vision despite personal and professional hurdles. She emphasizes the value of collaboration, following intuition, and being adaptable in one's entrepreneurial journey. Stay tuned for an upcoming big announcement in part two!
Checkout Daring Haus on Instagram: https://www.instagram.com/daringhaus/
Follow Powerhaus Media: https://www.instagram.com/powerhaus.media/
What You'll Hear:
00:00 Personal Reflections
01:57 Client Shoots and Business Evolution
06:40 Daring Haus: Vision and Services
20:35 PowerhausMedia: A New Venture
39:36 Conclusion and Teaser for Part Two
Free Resources:
- Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner.
- Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products.
- Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com
