The Beauty of Influence
Welcome to The Beauty of Influence, the podcast where we cut through the fluff, ditch the clichés, and get real about what it takes to grow a brand that turns heads and builds legacies.
I’m Sasha Fedunchak—marketing maven, serial founder, former beauty business owner, and your no-BS big sister in the beauty, health, and wellness industries. After 15 years in marketing and working with hundreds of businesses like yours, I know the ins and outs of building influence that lasts.
Here, we’re not just talking business—we’re talking about your business: how to make marketing intuitive, influence irresistible, and growth inevitable. Expect mini masterclasses packed with actionable takeaways, juicy insights into mindset and leadership, and an honest account of balancing ambition with motherhood and multiple businesses.
If you’re ready for bold advice, edgy strategies, and real-talk inspiration to elevate your brand and leave your mark, this is the place for you.
The Beauty of Influence
Plan Your 2025 Marketing Calendar in 20 Minutes (Ep. 44)
In this episode of Daring Made, I’m excited to delve into planning a 2025 marketing calendar in just 20 minutes. The episode was inspired by my upcoming presentation for The Carolina Collective's 2025 Annual Planning Workshop.
Be sure to have a notebook handy as you’ll be guided through selecting an anchor channel, setting quarterly goals, and creating a simple content ecosystem. The episode wraps up with tips for building monthly habits to stay consistent.
Tune in for practical, actionable advice on achieving marketing success with clarity, consistency, and commitment.
What You’ll Hear Inside:
00:26 Overview of the Marketing Calendar Workshop
02:44 Choosing Your Anchor Channel
05:02 Planning Quarterly Marketing Goals
07:45 Creating a Simple Content Ecosystem
09:26 Committing to the Calendar
12:08 Building Monthly Habits for Consistency
14:40 Final Thoughts and Encouragement
Get immediate access to my FREE 7-day challenge: Become THE Magnetic Brand That Everyone Wants, and learn how to apply the 7 principles of influence to your marketing for faster brand growth and more seamless sales. Click HERE to get started.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Work 1:1 with Sasha: sashafedunchak.com
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com
- Check out my media company, serving up anti-cliché, edgy, editorial photography and videos for female-founded brands hungry for attention, Powerhaus Media
