Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship
Welcome to Smart Mouth, the podcast for bold thinkers with bite.
Hosted by Sasha Fedunchak, brand strategist, creative director, serial founder and unapologetic smartmouth, this show goes deep into the psychology, strategy, and storytelling behind the world’s most irresistible brands.
Every week, we break down the moves, mistakes, and mechanics of businesses you know through sharp analysis, real-world case studies, and the kind of honest conversation the internet is usually too scared to have.
If you’re obsessed with branding, consumer psychology, influence, marketing, and the art of building a business people can’t stop talking about, you’re in the right place.
Big brains. Bigger opinions. Welcome to Smart Mouth.
Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship
Intuitive Marketing & Influence Psychology: Make Marketing Easier in 2025 (Ep. 52)
Welcome back to The Beauty of Influence! In the debut episode of Season 3, we're diving into intuitive marketing and influence psychology. We'll uncover the secrets to making your marketing effortless and compelling. From understanding subconscious decision-making to the principles of influence—like reciprocity, social proof, authority, and more—you'll learn how to create authentic and irresistible marketing.
Plus, get insights into the podcast's name change and new direction, focusing on the beauty, health, and wellness industries. Don't miss the free intuitive marketing blueprint guide in the show notes!
What You’ll Hear:
00:03 The Story Behind the Name Change
00:58 Introduction to Intuitive Marketing
04:13 The Power of Influence Psychology
05:39 Enhancing Your Podcast Experience
07:30 Season Three: What to Expect
08:44 Deep Dive into Intuitive Marketing
10:32 The Seven Principles of Influence
17:51 Applying Intuitive Marketing in Your Business
25:11 Conclusion and Free Guide
Free Resources:
- Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner.
- Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products.
- Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com
